My Approach
Discover
I seek to understand your values, needs, goals and aspirations. Then I build on your knowledge by reading existing documents, interviewing key stakeholders and performing market research.
Listening
Research
Interviews
Workshops
Data analysis
In the discovery phase, I shed light on what your company is already doing well and help you reframe threats as opportunities.
Define
I help you turn insights into strategy. Together, we clearly define what your company is going to do–and what it’s not going to do–to help you make progress.
Ideation
Risk assessment
Strategic plan
Goals framework
Action plan
In the definition phase, I create a plan that is not only aligned with your purpose and values, but also actionable by you and your team.
Direct
I advise, support and mentor you in order to execute the action plan. I work as an extension of your team to bridge your present with your future.
Purpose and values
Lean experiments
Sustainable growth
Impactful storytelling
Reporting and evaluation
In the direction phase, I provide guidance and support to help your company respond to change, seize new opportunities and improve continuously.
My Services
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Purpose
Purpose
Values
Vision
Mission
Positioning
Audience analysis
Market analysis -
Innovation
Customer journey
Value proposition
Business model
Stakeholder mapping
Digital transformation
Sustainability
Circular economy -
Storytelling
Narrative
Public speaking
Thought leadership
Digital marketing
Social media
Community building
Reporting and evaluation
Ready to chat?
Get in touch today for a free 30-minute discovery call.